Welcome to Sequel Wire and Cable
We know there are a lot of players in the industry, but we know the competition because we used to be them! We want you to feel the difference of a customer-centered approach, in every interaction, with every single employee.
Our leadership team has a strong history and knows what success looks and feels like. We all work for the team not individual benefit. Our reputation, wisdom from years of experience, and passion for customer service stand apart.
Sequel Wire and Cable is a different kind of wire company. Started in 2019, Sequel combines a new state-of-the-art manufacturing facility with 100+ years of combined management experience, to be a model in the industry of customer-centric relationships and engaged employees.
• Employs the latest technologies featuring the latest wire drawing and extrusion processes
• Hires employees dedicated to the company mission, and committed to the highest standards
• Maintains an unrelenting focus on taking care of the customer
• Benefits from the most experienced management team in the industry
We believe that you can treat customers and production employees like Kings and still be successful. We hold ourselves to the highest standards of doing what is right. We believe constant evaluation and integrity in our decisions will sustain our customer trust. Good enough is never enough. We provide high-quality products, at the lowest possible price, capable of being delivered where and when the customer needs it. This is achieved by utilizing highly efficient, state-of-the-art manufacturing equipment, empowering employees, and pulling it all together with LEAN techniques. Cleanliness is next to Godliness and we pride ourselves in creating a work environment that is both clean and safe for everyone entering our facility.
Sequel produces copper fabricated and insulated wire and cable products for use in a variety of markets including OEM, wire and cable distribution, appliance, automotive, and recreational vehicles . We have a wide range of capabilities to produce the wire that you need.
In addition to a high-quality product, you will receive outstanding customer service that will keep you coming back to Sequel for your future needs. Explore our site to learn more and then give us a call at 574-626-1515. We would love a chance to show you why Sequel should be your wire supplier!
Customer Driven, Employee Inspired
Sequel - What's in a name?
The dictionary defines sequel as “work that continues the story or develops the theme of an earlier one.”
The key to our prior success was to be the low-cost producer. This was achieved by deploying highly efficient, best in class manufacturing equipment and hiring employees that were entrusted and empowered to produce high-quality fabricated and insulated wire with pride. This was unique in an industry that was dominated by large organizations that were slowed by layers of management and legacy costs that made them uncompetitive.
We believe these conditions are repeating themselves and there is a great opportunity to take advantage of the current market conditions. The industry is once again dominated by large organizations that have grown by acquiring smaller, more customer focused companies, which are then burdened with high costs and slowed with paralyzing bureaucracy. As these large companies have grown, they are focused internally and lose sight of the customer.
Sequel Wire and Cable will quickly become a meaningful player in the industry by employing the latest technologies, hiring the best employees and maintaining an unrelenting focus on taking care of the customer. Now is the time for a sequel!
“The market is ready for a good, sustainable supplier who will focus on the customers’ needs, and give them the quality and service they desire, and frankly, should expect.”
– RICH CARR